
Coporate Gifts: Not Just for the Holidays Anymore...
The December holidays are over but this doesn't mean that corporate
gifts should be forgotten until next fall. At a professional
round table discussion on corporate gifts produced by Chocolates
à la Carte in 1992, ideas were shared that shed new light
on this topic.
A marketing executive from a paper company with a large sales
force stated that his company
now sends out birthday to key buyers instead of holiday gifts.
The reasons he gave for this shift in policy were:
- The gifts are perceived as more personal and thoughtful
- The recipients are genuinely impressed that the salesperson
has remembered the date (sometimes they are the first person
to wish them a happy birthday)
- The gifts don't get lost in the holiday shuffle
- It forces the salespeople to keep in close contact with
their customers
This concept has proven very successful for the paper company.
Even though it does take extra time and planning, it separates
them from the competition and the rewards have been outstanding.
Chocolate à la Carte is able to assist companies with
corporate gift needs. We offer a variety of impressive chocolate
gifts that can be selected and shipped anywhere with just one
phone call. Call Barbara Brandt at 1-800-966-7440 for more information
on how Chocolates à la Carte can help build your business.
Corporate Gifts | Catering
| Chefs Creations | New
Products | Part of Our Team
Sales & Marketing| Recipes
| From Rena | Chocolations
Index
|